(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Jerry

I am most certainly a stylishly-challenged nerd, far more comfortable in tattered jeans and a big floppy sweatshirt than khakis and a sports coat. Picking an appropriate outfit for different occasions has always mystified me. I am more likely to win the lottery than identify a good combination of colors and patterns. I think you get the picture. Both my interest and aptitude in fashion is low. Imagine my "thrill" when my wife presented me with a birthday gift of what she described as a few...

Tricia

Ali - I really liked that you didn't want to ditch everything that I own and worked with what I had. You didn't try to impose " your" style on me. You were very easy to talk with about style and you had great suggestions on what things to add and where I could shop for those things. I also appreciate that you recognized that we don't all have the same "budget" for clothing and I didn't feel that you were "high end" only. You suggested other reasonable options like Banana Republic and J.Crew....

Andria

Ali is amazing to work with. The first time I worked with her, I had a lot of rules around what I would and wouldn't wear. She listened to it all, respected it and was able to follow my guidelines while pushing me beyond my comfort zone. I loved it! I received so many compliments on the pieces I wore and more importantly, I felt great in what I was wearing! She is someone you need to work with! We loved working with her so much, that we hired her for our wedding outfits as well! She knows what...

Andrea

Shopping with Ali as my personal Shopper allowed me to find several outfits that are perfect for my needs. What would have taken me at least 6 hours to wade through all the racks in all the stores only took 2 hours with Ali. As a busy wife, mother, and student I don't have hours upon hours to shop. After meeting with her for just 10 minutes, she "got" my look, my shopping needs, and me. She didn't push or suggest stores that were out of my price range, and she didn't suggest clothing that was...

Michelle

"Organizing is simply something that does not come easy to me. I love having things perfectly organized but, no matter how many magazine articles I read, I find it a struggle to tackle a project. I recently did some work to my house and needed to move things out of my closet. I was overwhelmed at the thought of having to move things back. I certainly didn�t think I could ask anyone for help either. One of my friends told me not to think about it for another second, but, to call Ali. When I...

Sarah

To anyone who doesn't understand why you might pay someone to go through your wardrobe and shop for you, I understand. You spend enough money buying clothes, how could you pay for someone to pick things out for you doesn't that seem lazy and extravagant? The short answer is NO. For starters, what Ali does, I couldn't do and even if I could, it would take me all day to even come close. I show up and she already has things picked out and what I LOVE is she is the first one to be completely...

Joanne

After fifteen years living in a one bedroom apartment, it was time to purge and renew. I had no idea where to begin and that's where Ali stepped in! She systematically went through my wardrobe for four seasons that were crammed into two closets and helped advise me as to what to keep, what to donate and what to consign. She assessed what was lacking in my wardrobe and once she thoroughly organized my home, I scheduled an appointment to take her shopping with me. She had already pre-selected...

Alexandre

Ali came in and did a great job of reviewing my wardrobe, letting me know what worked and what didn't work. What was really great is she absolutely took into account why certain pieces were there and what purpose they serve. Have already recommended her to my friends as a must to help ensure you are stylish. Well worth checking out.

Anu

We invited Ali as a birthday surprise for my wife. Ali did a great job getting my wife started right away, quickly going through her closets and then taking her on an "out-of-the-box" shopping experience at Natick Mall which was perfectly appropriate for her style, and not focused on brand names. She bought many things in two hours (whereas usually in three hours she purchases one thing) she would not have, and is looking at clothes in a new way ! We'll be calling her back to keep her wardrobe...

Emily

Working with Ali was great! She went through my entire closet with me and helped me decide what to keep and what to get rid of. She also showed me how to wear certain pieces that I wasn't quite sure what to do with, which made me feel like I had a bunch of new items in my wardrobe. When we went shopping together, it was definitely the most successful shopping trip I've ever had! She already knew where we were going to go, and had even went ahead and looked before I got there so, she knew...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.