617-851-3907 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Sue

I cannot believe how much we accomplished in just 2 hours! The time flew by. I now know what is in my closet and it is so much easier for me to put an outfit together in the AM for work. Thank you so much for helping me purge what I will never wear again, keep what is up to date and match outfits with the clothes I already have. It was truly a pleasure to work with you!

Hannah

Ali - Working with you was such a gift. I was SO anxious about finding the right dress... boy, did you nail it for me. I cannot thank you enough. The thought of having to find a dress was overwhelming to me and you made it so incredibly easy. That you went ahead and had dresses ready for me to try on was awesome and I SO appreciate it. You really know what you are doing! I have told so many people about my experience with you.

Yvette

Ali organized my closet last week and gave me some tough love about my remaining pair of "mom" jeans! They're gone now along with all of the things I don't ever wear, plus a few bad purchases that have made me feel guilty every time I go in my closet. Guess what! I have a great wardrobe even though some of my items are 13 years old! My classics have a new life with some fresh additions. I just went on a shopping spree in my own closet by having Ali suggest new outfits. However I do have a...

Ellen

"Right Up Your Ali" is not just a cute play on words for Ali's business: it defines the way she approaches her clients! From the first time we met, Ali "got" me she understood what kind of style I (hope to) have. By asking just a few questions including where I generally shop already, what kind of lifestyle (job, weekends, events) I have, what styles I like -- she has helped me figure out how bring the style I want to life. Over the past couple of years, we have found everything from a dress...

Emily

I recently had the pleasure of spending two afternoons with Ali - one in front of my closet and the other in the Pru - and was so happy with the results. After going from the professional world to the playground with the arrival of two kids and riding a roller coaster of sizes during that transition, I felt like I had tons of clothes but never anything to wear. Ali helped me figure out how to focus my look and then took me on a shopping trip to address the gaps she'd identified in my closet....

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

Sue

My husband and daughters gave me a gift certificate for a closet and wardrobe makeover with Ali for Mother's Day. To be honest, I was a bit stressed out by the process. But the minute Ali arrived, I was completely relieved. Ali was so helpful in clearing out the clothing that wasn't doing me any favors and in helping me think about what new things I need to complete my wardrobe. But she did it all with an awareness of who I am and what my lifestyle is. We followed up the closet makeover with a...

Amy

Ali, thank you for going through my closets and making my clothes, shoes, and bags look great and organized. Besides helping me decide what should stay in the closets and what should be donated, you also showed me updated ways to wear my clothes. You made it a fun, nonstressful, positive experience. Now, when I go in my closets, it is easy for me to pick out what I want to wear.

Marsha

Ali is a very talented observer of fashion, with her keen eye for style, current but excellent quality that will always be in style. She has a talent for everything fashion..to excellent tailoring, shoe and handbag repair and restoring. She will also take you to the right restaurants for lunch after a hectic day of shopping. She was most helpful to me when I got divorced and moved from a home with many closets to a studio apt. She went into my closets and threw away years of outdated...

Martha

I had such fun with Ali this weekend going through my whole winter wardrobe evaluating whether an outfit was stunning or one that was past it's prime. She had great suggestions for a few outside purchase recommendations that will expand my options. Ali is spot on with her quick analysis of whether an outfit looks great (i.e. "you should be living in this"!) that comes from a wealth of fashion expertise. What a feeling to have all outfits organized - it's now so easy to pop on a new fabulous...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

            617-851-39071-3907

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

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FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.