(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Cathy (& Jackie!)

What is the perfect gift for a 12 year old girl now that she is no longer into American Girl Dolls? These days, if your daughter is anything like mine, she is more concerned about feeling confident around her peers and looking her best. After two hours of shopping with Ali, my daughter left the mall feeling so good about herself. In the past, I would try and take her shopping for days only to end up with her crying in the changing room saying nothing looks good on me. How many times have you...

Kristin

I am one of those people who stand in my closet every day bemoaning how I have nothing to wear, even though I have a closet full of some pretty nice things. I fell into the trap of wearing the same outfits in the same way all of the time and got bored with my wardrobe and my look. Ali came over and in less than 2 hours helped me re-purpose many items that I hadn't worn in ages. She gave me great ideas of how to wear different pieces together for a totally new look. She also helped re-arrange...

Sarah

Ali is amazing! She is hip and stylish without looking as if she is trying too hard. She can work with what you have and add a few key pieces to truly transform your wardrobe. Whether you are looking to dress for success or to enliven your casual wear, Ali can help you look great for any occasion. I cannot say enough about her!

Shahpari

Hi Ali, You are SUCH a star! I can not believe you managed to find me the absolute last Donna Karan skirt in petrol green from last season AND in my size, petite! I would have been so happy if you had even found a small or medium and would have altered it. I now have a complete outfit and am SO happy about it. I had been hunting everywhere for it and asked the sales associates in London to call everywhere, but they could not find it or, could not be bothered as all the items are on sale and...

Debbie

I heard about Ali from a friend who lives in Boston. I live in St. Louis, so I asked Ali whether she would offer me consulting services over the internet and phone. I had recently started a new job and needed to update my professional wardrobe. Ali was enthusiastic, flexible, efficient, and sensitive to my individual needs. I gave her some basic information about my lifestyle, wardrobe gaps, and budget and sent her a couple photos of myself. She talked with me about ideas over the phone and...

Andrea

Shopping with Ali as my personal Shopper allowed me to find several outfits that are perfect for my needs. What would have taken me at least 6 hours to wade through all the racks in all the stores only took 2 hours with Ali. As a busy wife, mother, and student I don't have hours upon hours to shop. After meeting with her for just 10 minutes, she "got" my look, my shopping needs, and me. She didn't push or suggest stores that were out of my price range, and she didn't suggest clothing that was...

Lesley

With two little ones at home I haven't had time to think about my closet in years. Thank goodness I discovered Ali. Not only did she organize my closet to make it look like those you see in magazines, but she also took me shopping to help fill it up with necessities. The thing that I love the most about Ali is that she didn't pressure me or push me to buy anything I didn't want to. It was extremely low pressure and lots of fun.

Bonnie L

I received a Right Up Your Ali gift certificate for my 71st birthday from my daughters. They were tired of avoiding my pleas for fashion help. I was so nervous at the thought a stranger seeing my closet and all the clothing I have accumulated over the years. Ali arrived at my house and I was stressed. She quickly put me at ease by talking and asking me questions. She went through my closet of clothing and shoes. It seemed so easy to decide what I needed to keep and what would be donated. I...

Jodie

Simply put: Ali is a-MAZING! Who knew cleaning your closet could be so much fun?? I wasn't sure what to expect when I scheduled my closet re-org with Ali. Her impressive resume working with luxury brands like Chanel and Valentino left me thinking that my closet contents might not be up to her standards. Ali immediately put me at ease with her down-to-earth, easy-to-talk-to and authentic approach. Ali plowed through my overwhelming (for me-not for her) closet, easily sorted through items to...

Sarita

It's been over two months since Ali and I spent 2 hours playing in my closet. I say "playing" because that's what it felt like -- I had so much fun! I am grateful to her on a daily basis. I walk into my closet and feel like I'm in a boutique -- it's so well organized! And I can pull an outfit together in no time! What is even more remarkable is that this was accomplished without my having to buy a single item. I was quite certain that my wardrobe was incredibly outdated as I tend to be a bit...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.