(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Dora

I was nervous about hiring another stylist; I have had great ones and some bad ones. Ali is the absolute BEST. She came to my home and we went through my wardrobe: she helped me decide to keep more items than any of the others. We set up another date to go shopping. Ali had my style, budget and what I needed down pat like I had worked with her for years. I couldn't be happier. This is the most efficient and most successful experience I have ever had.

Joanne

I had the pleasure of working with Ali when I was at my thinnest and now at my heaviest. Never easy for me in either case. To be able to walk into any store with Ali, where within minutes she has inventoried, edited and selected clothing for me to try on, is beyond convenience. It literally takes the angst out of trying on pieces over and over and slowly losing my confidence and desire to shop. The other strength she possesses, is the clothing she chooses, nine out of ten times looks great! To...

Anu

We invited Ali as a birthday surprise for my wife. Ali did a great job getting my wife started right away, quickly going through her closets and then taking her on an "out-of-the-box" shopping experience at Natick Mall which was perfectly appropriate for her style, and not focused on brand names. She bought many things in two hours (whereas usually in three hours she purchases one thing) she would not have, and is looking at clothes in a new way ! We'll be calling her back to keep her wardrobe...

Susie

From the start, Ali made me feel at ease. She took a moment to get to know me before we hit my closet. She did not ask me to part with clothes that were still wearable, but did have a good sense of what was truly outdated or didn't look great on me. Ali showed me how to put outfits together and organized my closet so that I wouldn't overlook items that could go together well. It was like discovering a whole new wardrobe! She also suggested what to tailor and a few items to buy to round out my...

Amy

Ali was amazing to work with! In less than 2 hours she helped me go through everything in my closet -- recommending what should stay, helping me get rid of things I had been holding on to for way too long, and giving me great ideas about new pieces I should add and how I could combine things I already own in new ways. She made me feel totally at ease and really took the time to listen and understand what would be right for me. She has a fantastic eye and helped me answer questions that I had...

Diane

My 3 hours with Ali was not only fun, but it transformed my closet. She helped me find items I'd forgotten about, create new outfits, and get rid of things I really didn't need. It was like magic, saving me time and money - and now I have lots of new outfits without having to walk into a store.

Sheila

Ali was wonderful. We spent two hours going through my clothes and organizing my closet. Made piles for tailor, donation and consignment. Well worth the money - have some new ideas for outfits and feel like I have a new wardrobe without going shopping. She's also available to go shopping - will do that in the future for more fall clothes. Highly recommend!

Kate

Working with Ali has been such an amazing experience as she takes the time to understand what you are trying to accomplish with your personal style and then helps you build it. It is great to be able to work with someone who can share with you what types of clothes, styles and colors will look best on you and also has the ability to shop within a budget as well. I view Ali as my trusted advisor when it comes to my style and I know this because my experience and time with her are not just when...

Ellen

"Right Up Your Ali" is not just a cute play on words for Ali's business: it defines the way she approaches her clients! From the first time we met, Ali "got" me she understood what kind of style I (hope to) have. By asking just a few questions including where I generally shop already, what kind of lifestyle (job, weekends, events) I have, what styles I like -- she has helped me figure out how bring the style I want to life. Over the past couple of years, we have found everything from a dress...

Kimberly

Hiring Ali was the BEST decision I made. The entire experience was fantastic! Thanks to Ali, I have taken my style to the next level. Ali absolutely understands what looks best and how to work within a budget. I highly recommend her to anyone , whether your looking for a whole new look, a simple upgrade or even just a special occasion item. I officially have her on speed dial!

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.