(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Karen

I had a great experience working with Ali. It was easy to schedule the appointment. Ali came to my apartment one weekend afternoon to do a wardrobe review. I found it quite helpful as I'm in the process of losing weight and I needed advice on what still worked and what needed to go. Ali worked fast! We went through my whole closet in 2 hrs. We purged a lot and kept a lot. Ali gave good advice, was pleasant and fun to interact with and did a great job helping me determine what's next. She was...

Nina

It was a pleasure and lot of fun to work with Ali. From the minute she walked into my dressing area, she took charge thinking about each individual article of clothing/accessory, and how it could work in my wardrobe and with my personal style. I look forward to shopping with Ali for seasons to come minimizing the number of pieces I buy, by purchasing exactly the right things!

Jerry

I am most certainly a stylishly-challenged nerd, far more comfortable in tattered jeans and a big floppy sweatshirt than khakis and a sports coat. Picking an appropriate outfit for different occasions has always mystified me. I am more likely to win the lottery than identify a good combination of colors and patterns. I think you get the picture. Both my interest and aptitude in fashion is low. Imagine my "thrill" when my wife presented me with a birthday gift of what she described as a few...

Jennifer

I have worked in high end retail for 10 years. However, after becoming a mother two years ago I seem to have developed a habit of only shopping for my two boys and have forgotten about myself. As a result my closet had some beautiful items in it but a lot of the clothes, shoes and bags didn't translate into my current lifestyle. With two young children running around I never seemed to have the clear mind or energy to tackle my closet on my own, let alone know how I wanted to portray myself in...

Shahpari

Hi Ali, You are SUCH a star! I can not believe you managed to find me the absolute last Donna Karan skirt in petrol green from last season AND in my size, petite! I would have been so happy if you had even found a small or medium and would have altered it. I now have a complete outfit and am SO happy about it. I had been hunting everywhere for it and asked the sales associates in London to call everywhere, but they could not find it or, could not be bothered as all the items are on sale and...

Sarah

If you told me 5 years ago that I would have someone shop for me and organize my closet for me (at times when I am not even home), I probably would have laughed out loud. But, then I met Ali. Every morning, I used to stand in my closet for what seemed like a half hour and try on multiple things before deciding upon something passable. I always wore the same thing and believe me, it was never very exciting. Ali helped me look more stylish, but, without moving out of my comfort zone. She makes...

Sue

I cannot believe how much we accomplished in just 2 hours! The time flew by. I now know what is in my closet and it is so much easier for me to put an outfit together in the AM for work. Thank you so much for helping me purge what I will never wear again, keep what is up to date and match outfits with the clothes I already have. It was truly a pleasure to work with you!

Kristin

I am one of those people who stand in my closet every day bemoaning how I have nothing to wear, even though I have a closet full of some pretty nice things. I fell into the trap of wearing the same outfits in the same way all of the time and got bored with my wardrobe and my look. Ali came over and in less than 2 hours helped me re-purpose many items that I hadn't worn in ages. She gave me great ideas of how to wear different pieces together for a totally new look. She also helped re-arrange...

Cathy

Ali is extremely professional and knowledgeable at finding the best outfits to fit your every day needs. I was nervous about having a stranger and an expert go into my closet since I lack a sense of fashion, but she politely told me what clothes to keep and what not too keep. She also informed me on how I could mix and match my clothes for casual and fancy occasions. The second day that we met she took me shopping. I have never enjoyed shopping for clothes and was amazed at what clothes she...

Sue

My husband and daughters gave me a gift certificate for a closet and wardrobe makeover with Ali for Mother's Day. To be honest, I was a bit stressed out by the process. But the minute Ali arrived, I was completely relieved. Ali was so helpful in clearing out the clothing that wasn't doing me any favors and in helping me think about what new things I need to complete my wardrobe. But she did it all with an awareness of who I am and what my lifestyle is. We followed up the closet makeover with a...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.