(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Sue

I cannot believe how much we accomplished in just 2 hours! The time flew by. I now know what is in my closet and it is so much easier for me to put an outfit together in the AM for work. Thank you so much for helping me purge what I will never wear again, keep what is up to date and match outfits with the clothes I already have. It was truly a pleasure to work with you!

Jennifer

I have worked in high end retail for 10 years. However, after becoming a mother two years ago I seem to have developed a habit of only shopping for my two boys and have forgotten about myself. As a result my closet had some beautiful items in it but a lot of the clothes, shoes and bags didn't translate into my current lifestyle. With two young children running around I never seemed to have the clear mind or energy to tackle my closet on my own, let alone know how I wanted to portray myself in...

David

It was the day before the Super Bowl. Who would have thought I would be spending time in my closet with a strange woman! My wife had bought me a consultation with Ali because I had been complaining. Every time I went to my closet for something to wear for a casual night out, I got depressed. I could wear my week day work stuff but what a drag. Usually I dress for the weekend with the idea that I might have to go down to the basement and lug some boxes around. But even my "good" weekend clothes...

Amy

Ali was amazing to work with! In less than 2 hours she helped me go through everything in my closet -- recommending what should stay, helping me get rid of things I had been holding on to for way too long, and giving me great ideas about new pieces I should add and how I could combine things I already own in new ways. She made me feel totally at ease and really took the time to listen and understand what would be right for me. She has a fantastic eye and helped me answer questions that I had...

Sue

My shopping trip with Ali was a great success. I came away with multiple fun and stylish things to wear that all fit well and were not outrageously expensive. She selected things that I would have passed by on the racks, only to find that they were wonderful once they were tried on. She was focused and very knowledgeable about what various stores had to offer so our time was efficiently used. I highly recommend Ali's service to anyone who needs help getting over the clothes shopping blues.

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

Shahpari

Hi Ali, You are SUCH a star! I can not believe you managed to find me the absolute last Donna Karan skirt in petrol green from last season AND in my size, petite! I would have been so happy if you had even found a small or medium and would have altered it. I now have a complete outfit and am SO happy about it. I had been hunting everywhere for it and asked the sales associates in London to call everywhere, but they could not find it or, could not be bothered as all the items are on sale and...

Dora

I was nervous about hiring another stylist; I have had great ones and some bad ones. Ali is the absolute BEST. She came to my home and we went through my wardrobe: she helped me decide to keep more items than any of the others. We set up another date to go shopping. Ali had my style, budget and what I needed down pat like I had worked with her for years. I couldn't be happier. This is the most efficient and most successful experience I have ever had.

Sarah

If you told me 5 years ago that I would have someone shop for me and organize my closet for me (at times when I am not even home), I probably would have laughed out loud. But, then I met Ali. Every morning, I used to stand in my closet for what seemed like a half hour and try on multiple things before deciding upon something passable. I always wore the same thing and believe me, it was never very exciting. Ali helped me look more stylish, but, without moving out of my comfort zone. She makes...

Barbara

It was SO easy to work with Ali she put clothes together that i never could do. its like having an all new wardrobe in my closet now that i can put outfits together with my own clothes. I told my husband don't let me buy anymore - i have so many things that go together, its great .Thanks for the help!

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.