(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Sheila R

Ali was wonderful. We spent two hours going through my clothes and organizing my closet. Made piles for tailor, donation and consignment. Well worth the money - have some new ideas for outfits and feel like I have a new wardrobe without going shopping. She's also available to go shopping - will do that in the future for more fall clothes. Highly recommend!

Ann

I met with Ali to go over my closet and try to update a tired feeling wardrobe to fit a body that had gained weight after several serious medical problems. I used to have what I thought was a decent sense of fashion but at this time I sure wasn't feeling terrific, to say the least. I was ready to do something about my wardrobe at long last but felt unable to just do it myself. What could have been so difficult instead turned into a totally delightful experience with Ali! She is amazing -...

Karen

I had a great experience working with Ali. It was easy to schedule the appointment. Ali came to my apartment one weekend afternoon to do a wardrobe review. I found it quite helpful as I'm in the process of losing weight and I needed advice on what still worked and what needed to go. Ali worked fast! We went through my whole closet in 2 hrs. We purged a lot and kept a lot. Ali gave good advice, was pleasant and fun to interact with and did a great job helping me determine what's next. She was...

Sarita

It's been over two months since Ali and I spent 2 hours playing in my closet. I say "playing" because that's what it felt like -- I had so much fun! I am grateful to her on a daily basis. I walk into my closet and feel like I'm in a boutique -- it's so well organized! And I can pull an outfit together in no time! What is even more remarkable is that this was accomplished without my having to buy a single item. I was quite certain that my wardrobe was incredibly outdated as I tend to be a bit...

Sue

I cannot believe how much we accomplished in just 2 hours! The time flew by. I now know what is in my closet and it is so much easier for me to put an outfit together in the AM for work. Thank you so much for helping me purge what I will never wear again, keep what is up to date and match outfits with the clothes I already have. It was truly a pleasure to work with you!

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

Susan

Ali, Thank you for taking me shopping at Filene's Basement. With your help, I got great pieces that update my wardrobe and that I will wear for years. Best of all, you did it without breaking the bank!

Karen

Ali is one of the best presents I got for myself! I am a shopaholic with obsessive compulsive disorder! Closets full of clothes, many with tags still on them, and clothes I had before my daughter was born (she is an adult now) in complete chaos. With all this shopping and clothes I could not part with - I often felt I never had anything to wear and panicked when it came to packing for a trip. I usually wore the same things all the time. Enter Ali! She made me feel immediately comfortable and...

Alice

Ali met me at the Natick Mall to help me shop for a "capsule wardrobe" for Spring. Honestly I dreaded the appointment because shopping generally just makes me unhappy with myself, my weight, my age etc. I expected this to just be an exercise in frustration. But it really does make a difference hiring an expert who sees the world a certain way. Ali walked into a store, quickly grabbed a few things, put me in a dressing room and waited patiently by my door. I'd say 95% of what she picked at...

Kimberly

Hiring Ali was the BEST decision I made. The entire experience was fantastic! Thanks to Ali, I have taken my style to the next level. Ali absolutely understands what looks best and how to work within a budget. I highly recommend her to anyone , whether your looking for a whole new look, a simple upgrade or even just a special occasion item. I officially have her on speed dial!

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.