(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

Ellen

"Right Up Your Ali" is not just a cute play on words for Ali's business: it defines the way she approaches her clients! From the first time we met, Ali "got" me she understood what kind of style I (hope to) have. By asking just a few questions including where I generally shop already, what kind of lifestyle (job, weekends, events) I have, what styles I like -- she has helped me figure out how bring the style I want to life. Over the past couple of years, we have found everything from a dress...

Anne

I recently had Ali organize my closet. I opened the door and let her work her magic. She weeded out all the clothes, shoes and handbags that were out dated and then got to organizing. I was so amazed at the transformation my closet went under. I can now actually see all of my clothes and I have more confidence in mixing and matching the pieces I have creating new outfits. I am at work by 7 am every morning and in the event that my power went out I know I could walk into my closet and pick an...

Martha

I had such fun with Ali this weekend going through my whole winter wardrobe evaluating whether an outfit was stunning or one that was past it's prime. She had great suggestions for a few outside purchase recommendations that will expand my options. Ali is spot on with her quick analysis of whether an outfit looks great (i.e. "you should be living in this"!) that comes from a wealth of fashion expertise. What a feeling to have all outfits organized - it's now so easy to pop on a new fabulous...

Sherrill

I just completed a two hour closet re-organization with Ali. She was great! She went right to work after a few questions on my style preferences and lifestyle. She assessed each piece in my closet, advised me on things that were "dated", we got rid of anything that didn't fit perfectly, and she made some great suggestions about staples I needed to complete some outfits. I have a wide range of clothes, she was non-judgmental about brand, price, etc- she just wanted me to keep the things that...

Michelle

"Organizing is simply something that does not come easy to me. I love having things perfectly organized but, no matter how many magazine articles I read, I find it a struggle to tackle a project. I recently did some work to my house and needed to move things out of my closet. I was overwhelmed at the thought of having to move things back. I certainly didn�t think I could ask anyone for help either. One of my friends told me not to think about it for another second, but, to call Ali. When I...

Amy

Worth every penny! In just under 3 hours, my closet is now color coordinated, and arranged by season, and a work-only section. With everything so organized I feel like my wardrobe doubled, even though I am sending a huge pile of clothes off for donation. Ali worked with me to make choices about keeping some items I was ready to get rid of by showing me new ways to wear them. And, we talked about a few key items I might add to my wardrobe.

Sarah

To anyone who doesn't understand why you might pay someone to go through your wardrobe and shop for you, I understand. You spend enough money buying clothes, how could you pay for someone to pick things out for you doesn't that seem lazy and extravagant? The short answer is NO. For starters, what Ali does, I couldn't do and even if I could, it would take me all day to even come close. I show up and she already has things picked out and what I LOVE is she is the first one to be completely...

Ann

I met with Ali to go over my closet and try to update a tired feeling wardrobe to fit a body that had gained weight after several serious medical problems. I used to have what I thought was a decent sense of fashion but at this time I sure wasn't feeling terrific, to say the least. I was ready to do something about my wardrobe at long last but felt unable to just do it myself. What could have been so difficult instead turned into a totally delightful experience with Ali! She is amazing -...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.