(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Michelle

I highly recommend Ali if you want a wardrobe of clothes that look good on you and are fashionable. Ali came to my house and we reviewed my clothes, eliminating articles that did not work. However, what was most valuable to me was that she was able to show me how to put together outfits for clothes that I liked but I didn't know what to do with. And the icing on the cake - we went out and found two new pairs of pants. Now I am ready for spring and summer. Thank you Ali.

Kimberly

Hiring Ali was the BEST decision I made. The entire experience was fantastic! Thanks to Ali, I have taken my style to the next level. Ali absolutely understands what looks best and how to work within a budget. I highly recommend her to anyone , whether your looking for a whole new look, a simple upgrade or even just a special occasion item. I officially have her on speed dial!

Sheila R

Ali was wonderful. We spent two hours going through my clothes and organizing my closet. Made piles for tailor, donation and consignment. Well worth the money - have some new ideas for outfits and feel like I have a new wardrobe without going shopping. She's also available to go shopping - will do that in the future for more fall clothes. Highly recommend!

Yvette

Ali organized my closet last week and gave me some tough love about my remaining pair of "mom" jeans! They're gone now along with all of the things I don't ever wear, plus a few bad purchases that have made me feel guilty every time I go in my closet. Guess what! I have a great wardrobe even though some of my items are 13 years old! My classics have a new life with some fresh additions. I just went on a shopping spree in my own closet by having Ali suggest new outfits. However I do have a...

Anu

We invited Ali as a birthday surprise for my wife. Ali did a great job getting my wife started right away, quickly going through her closets and then taking her on an "out-of-the-box" shopping experience at Natick Mall which was perfectly appropriate for her style, and not focused on brand names. She bought many things in two hours (whereas usually in three hours she purchases one thing) she would not have, and is looking at clothes in a new way ! We'll be calling her back to keep her wardrobe...

Mary

I found Ali through Rue La La, and am very glad I did! I had been feeling frustrated at what I felt was a lack of clothing that suited my age, lifestyle and taste. Ali helped me find timeless items that work with what I already have. They are in regular rotation and always elicit complements when I wear them. She was happy to shop within my budget, and made me feel comfortable trying things I would not have ordinarily tried. I am building a wardrobe that is unique, flattering and fun. Our...

Debbie

I heard about Ali from a friend who lives in Boston. I live in St. Louis, so I asked Ali whether she would offer me consulting services over the internet and phone. I had recently started a new job and needed to update my professional wardrobe. Ali was enthusiastic, flexible, efficient, and sensitive to my individual needs. I gave her some basic information about my lifestyle, wardrobe gaps, and budget and sent her a couple photos of myself. She talked with me about ideas over the phone and...

Jocelyn

I am a stay-at-home mom, needing functional but wanting classic-looking clothes, and Ali went through my closet piece by piece, helping me figure out what to keep and what to purge. She showed me how to put some outfits together in ways that I hadn't thought of, and showed me how, with the addition of a few key pieces, I could create a wardrobe that would really meet my needs. We looked up some stores online, and found some that carry tall clothes that I had never known about. We also picked...

Elaine

I accomplished more in enhancing my wardrobe in 2 hours with Ali, than I would have managed in 2 weeks on my own. That alone would have made her worth every penny. Better still is that with her advice and support, I have more confidence that not only will I not regret any of my purchases now that they're home, but I'm genuinely looking forward to showing off my improved 'look' this summer! I never felt rushed but somehow we managed to cover a lot of ground in our time together. She just made...

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.