(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

Elaine

I accomplished more in enhancing my wardrobe in 2 hours with Ali, than I would have managed in 2 weeks on my own. That alone would have made her worth every penny. Better still is that with her advice and support, I have more confidence that not only will I not regret any of my purchases now that they're home, but I'm genuinely looking forward to showing off my improved 'look' this summer! I never felt rushed but somehow we managed to cover a lot of ground in our time together. She just made...

Kim

Working with Ali was so great! I contacted Ali for help organizing my closet...creating some new outfits, getting rid of what I didn't need, and identifying what pieces I was missing. Ali takes the time to really understand what you are trying to accomplish and then makes you feel so comfortable! It was so much easier than I thought it would be and better yet, it was really fun. In the end not only do I have a super organized closet, but Ali also showed me lots of new outfit combos with what I...

Emily

Working with Ali was great! She went through my entire closet with me and helped me decide what to keep and what to get rid of. She also showed me how to wear certain pieces that I wasn't quite sure what to do with, which made me feel like I had a bunch of new items in my wardrobe. When we went shopping together, it was definitely the most successful shopping trip I've ever had! She already knew where we were going to go, and had even went ahead and looked before I got there so, she knew...

Martha

I had such fun with Ali this weekend going through my whole winter wardrobe evaluating whether an outfit was stunning or one that was past it's prime. She had great suggestions for a few outside purchase recommendations that will expand my options. Ali is spot on with her quick analysis of whether an outfit looks great (i.e. "you should be living in this"!) that comes from a wealth of fashion expertise. What a feeling to have all outfits organized - it's now so easy to pop on a new fabulous...

Sherrill

I just completed a two hour closet re-organization with Ali. She was great! She went right to work after a few questions on my style preferences and lifestyle. She assessed each piece in my closet, advised me on things that were "dated", we got rid of anything that didn't fit perfectly, and she made some great suggestions about staples I needed to complete some outfits. I have a wide range of clothes, she was non-judgmental about brand, price, etc- she just wanted me to keep the things that...

Margaret

I met with Ali in my home to organize & shop in my own closet. I had work clothes, play clothes & dressy clothes all mixed in together. I had even forgotten about some of the clothes I own. It was a big help to have objective fashion advice on what to keep & what to get rid of. It made me feel great when Ali complimented some of my choices in clothes. I know I was getting an honest opinion when I asked- does this make me look fat??? or is it a keeper??? Isn't that the most...

Katie

Thanks so much for your help last night! I can't tell you what a difference it made to have an objective person go through each item of my wardrobe with me and determine what is worth keeping and what I should let go. I feel such a sense of calm now that my closet, dresser and armoire are so organized. And, thanks to your fresh perspective, I have a rekindled appreciation for pieces I haven't worn in ages. It's almost like I went shopping and didn't even have to take out my credit card! I'm...

Jodie

Simply put: Ali is a-MAZING! Who knew cleaning your closet could be so much fun?? I wasn't sure what to expect when I scheduled my closet re-org with Ali. Her impressive resume working with luxury brands like Chanel and Valentino left me thinking that my closet contents might not be up to her standards. Ali immediately put me at ease with her down-to-earth, easy-to-talk-to and authentic approach. Ali plowed through my overwhelming (for me-not for her) closet, easily sorted through items to...

Nina

It was a pleasure and lot of fun to work with Ali. From the minute she walked into my dressing area, she took charge thinking about each individual article of clothing/accessory, and how it could work in my wardrobe and with my personal style. I look forward to shopping with Ali for seasons to come minimizing the number of pieces I buy, by purchasing exactly the right things!

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.