(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Diane

My 3 hours with Ali was not only fun, but it transformed my closet. She helped me find items I'd forgotten about, create new outfits, and get rid of things I really didn't need. It was like magic, saving me time and money - and now I have lots of new outfits without having to walk into a store.

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

Sue

My husband and daughters gave me a gift certificate for a closet and wardrobe makeover with Ali for Mother's Day. To be honest, I was a bit stressed out by the process. But the minute Ali arrived, I was completely relieved. Ali was so helpful in clearing out the clothing that wasn't doing me any favors and in helping me think about what new things I need to complete my wardrobe. But she did it all with an awareness of who I am and what my lifestyle is. We followed up the closet makeover with a...

Debbie

I heard about Ali from a friend who lives in Boston. I live in St. Louis, so I asked Ali whether she would offer me consulting services over the internet and phone. I had recently started a new job and needed to update my professional wardrobe. Ali was enthusiastic, flexible, efficient, and sensitive to my individual needs. I gave her some basic information about my lifestyle, wardrobe gaps, and budget and sent her a couple photos of myself. She talked with me about ideas over the phone and...

Katie

Thanks so much for your help last night! I can't tell you what a difference it made to have an objective person go through each item of my wardrobe with me and determine what is worth keeping and what I should let go. I feel such a sense of calm now that my closet, dresser and armoire are so organized. And, thanks to your fresh perspective, I have a rekindled appreciation for pieces I haven't worn in ages. It's almost like I went shopping and didn't even have to take out my credit card! I'm...

Michelle

"Organizing is simply something that does not come easy to me. I love having things perfectly organized but, no matter how many magazine articles I read, I find it a struggle to tackle a project. I recently did some work to my house and needed to move things out of my closet. I was overwhelmed at the thought of having to move things back. I certainly didn�t think I could ask anyone for help either. One of my friends told me not to think about it for another second, but, to call Ali. When I...

Wendy

For 20 plus years, I had felt drab and uninspired about my clothes and my appearance. I finally made the decision to hire a stylist, someone who could help me to achieve a better look and to feel more confident. I found Ali and she is wonderful. She is a perfect advocate for someone like myself. I wore the same old clothes, and I had lost my motivation to explore my own closets and see which of my clothes I could preserve or rid myself of. Ali is perceptive and she will get a feeling of who...

Joanne

I had the pleasure of working with Ali when I was at my thinnest and now at my heaviest. Never easy for me in either case. To be able to walk into any store with Ali, where within minutes she has inventoried, edited and selected clothing for me to try on, is beyond convenience. It literally takes the angst out of trying on pieces over and over and slowly losing my confidence and desire to shop. The other strength she possesses, is the clothing she chooses, nine out of ten times looks great! To...

Cathy (& Jackie!)

What is the perfect gift for a 12 year old girl now that she is no longer into American Girl Dolls? These days, if your daughter is anything like mine, she is more concerned about feeling confident around her peers and looking her best. After two hours of shopping with Ali, my daughter left the mall feeling so good about herself. In the past, I would try and take her shopping for days only to end up with her crying in the changing room saying nothing looks good on me. How many times have you...

Mary

I cannot say enough about how helpful Ali was in getting not just my closet, but my life, organized. As a working mother of twin toddlers, the task of organizing my closet loomed over me with such overwhelming dimensions it seemed I would never get out from under. Time is such a precious thing and knowing that Ali was coming to help me focus on the task at hand was HUGE! Cleaning out my closet helped me get a handle on some of the chaos in my bedroom and makes getting ready for work in the...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.